Run your own audit
Start with one campaign and see its creative multiplier. Then scale across your portfolio to set benchmarks and inform how you brief, allocate, and reward creative work.
Why this works: the Sandvik campaign
One real global B2B campaign, measured with Creative CPM across 20 outcome types. The result was a 3.95X financial multiplier and a 4.96X outcomes multiplier—measured from actual campaign data, not modeled.
View Complete Case Study"I bought in three times and keep coming back because nothing else connects creative quality to financial outcomes this clearly — especially how creative and media work together. This has the potential to change how we measure and reward creative communication as an industry, precisely when we need to."
Guy Hayward
CEO, Localheroes.marketing / Ex Global CEO, Forsman&Bodenfors / Co-Founder, 180
New to Creative CPM? Start with a conversation.
The method is new, and most teams find it easier to be walked through it first. Book a short intro call and we'll help you decide whether to run a single audit or set up a wider benchmark—no cost, no obligation.
Single Report
One campaign, fully analyzed.
- Fixed-rate Creative CPM valuation
- PDF report + data breakdown
- Email support
Best for: Individual marketers, analysts, brands, marketers, agencies and CMO teams testing the framework.
Guided Start
One campaign + expert guidance.
- Fixed-rate Creative CPM valuation
- Data assembly consultation (30 min)
- Entry guidance & walkthrough
- Results interpretation call
- PDF report
- Priority support
Best for: Marketing teams, agencies, and CMOs building measurement capability.
Portfolio Benchmark + Strategy
Five campaigns + strategic foundation.
- 5x Creative CPM valuations
- Portfolio-level benchmarking
- Strategic consultation (60 min)
- Measurement roadmap
- Executive summary + reports
- Ongoing support
Best for: Brands, marketers, agencies, and CMO teams investing in creative measurement as strategic practice.
Want ongoing measurement?
Get your baseline, then quarterly measurement for the first year. Track improvement with confidence.
Portfolio Benchmark + 3 Follow-Up Reports
Most clients run 1-3 reports monthly to track improvement.
Save $450
Introductory pricing while Creative CPM is in early access.